Privacy Policy for Tidal Funds Education

At Tidal Funds Education, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, participate in our financial literacy courses, or interact with our services. We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Information We Collect

We collect various types of information to provide and improve our financial education services.

1.1. Personal Data You Provide Directly:

When you register for an account, enroll in a course, make a purchase, or contact us, you may provide us with:

• Contact Information: Name, email address, phone number, and postal address.
• Account Information: Username, password, and course progress.
• Payment Information: Billing address and payment details (processed securely by third-party payment processors).
• Demographic Information: Age, gender, education, and occupation (optional, for improving course relevance).
• Correspondence: Any information you provide when communicating with our support team or instructors.

1.2. Information Collected Automatically:

When you access our online platform, we may automatically collect certain information about your device and usage:

• Log Data: Your IP address, browser type, operating system, referring pages, pages viewed, and the dates/times of your visits.
• Usage Data: Information about how you interact with our courses, features, and content (e.g., videos watched, quizzes completed, time spent on pages).
• Device Information: Device type, unique device identifiers, and mobile network information.
• Cookies and Tracking Technologies: We use cookies and similar technologies to track activity on our site and hold certain information.

2. How We Use Your Information

We use the collected information for various purposes, primarily to provide and improve our financial education services:

• To Provide and Maintain Our Services: This includes facilitating course access, managing your account, and processing transactions.
• To Personalize Your Experience: Tailoring course content, recommendations, and communications based on your interests and progress.
• To Improve Our Services: Analyzing usage patterns to understand how our site and courses are used, identifying areas for improvement, and developing new features.
• To Communicate With You: Sending important updates, course notifications, technical notices, security alerts, and administrative messages.
• For Marketing and Promotional Purposes: With your consent, sending you information about new courses, special offers, or other news we think might interest you.
• To Ensure Security: Detecting and preventing fraud, unauthorized access, and other malicious activities.
• To Comply with Legal Obligations: Fulfilling our legal and regulatory requirements.

3. Legal Basis for Processing Personal Data (GDPR)

We process personal data based on the following legal grounds:

• Performance of a Contract: Processing is necessary for the performance of a contract to which you are a party (e.g., providing access to courses you purchased).
• Consent: Where you have given explicit consent for specific processing purposes (e.g., for marketing communications). You can withdraw your consent at any time.
• Legitimate Interests: Where processing is necessary for our legitimate interests or those of a third party, provided your fundamental rights and freedoms do not override those interests (e.g., improving our services, preventing fraud).
• Legal Obligation: Where processing is necessary for compliance with a legal obligation to which we are subject.

4. Disclosure of Your Information

We may share your information with third parties in certain situations:

• Service Providers: We work with trusted third-party service providers who assist us in operating our website, conducting our business, or providing services to you (e.g., payment processors, hosting providers, analytics providers, email marketing services). These providers are contractually obliged to protect your data and only use it for the purposes for which we disclose it to them.
• Business Transfers: In the event of a merger, acquisition, or asset sale, your personal data may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal data.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
• Protection of Rights: We may disclose information when we believe it is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• With Your Consent: We may share your information with other third parties with your explicit consent.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, and the applicable legal requirements.

6. Your Data Protection Rights (GDPR)

Under GDPR, you have the following rights regarding your personal data:

• The Right to Access: You have the right to request copies of your personal data.
• The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or incomplete.
• The Right to Erasure ( "Right to be Forgotten"): You have the right to request that we erase your personal data, under certain conditions.
• The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below. We will respond to your request within one month.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include encryption, access controls, and regular security assessments. While we strive to protect your personal data, no method of transmission over the internet or method of electronic storage is 100% secure.

8. Third-Party Websites

Our website may contain links to third-party websites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party websites you visit.

9. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have inadvertently collected personal data from a child under 16 without verifiable parental consent, we will take steps to delete that information promptly.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

• Company Name: Tidal Funds Education
• Address: Distillery Road, Dublin, D03, IE